Home › Island News › Business
Tops in design: Marco Eagle creative services team brings in big advertising honors
STORY TOOLS
Tell us about it
- What would you add to this story? Tell us what we missed.
- Do you have photos from this event? Documents we need to see? Share with us.
- Upload photos & videos
- More ways to get your stuff online and in the paper.
More Business
Share and Enjoy [?]
Marco Eagle electronic advertising designers have been showered with 11 awards by the Florida Press Association.
The designers, Deborah Burch, Judy Giglio, George Morissette and Tricia Zalenty were honored at the association’s display advertising awards ceremony held recently in Daytona Beach.
Karen Schneider, manager of the Eagle’s Creative Services department, said the awards were particularly significant because the newspaper is now competing in a bigger category because of its daily status.
It became a daily paper in July, 2006.
“That’s a huge honor,” Schneider said, “because we are up against bigger papers throughout the state.”
The four-person creative team designs advertisements from the conceptual stage, Schneider said, putting together the ads using pictures or graphics, and sometimes even helping with the copywriting.
The upshot is that the service saves advertisers money that would otherwise have to be spent with commercial advertising agencies.
QUENTIN ROUX / Eagle staff
Marco Eagle Electronic Ad Designers triumphed in the latest Florida Press Association Awards for display advertising, bringing in 11 awards. From left, Tricia Zalenty, Deborah Burch, Judy Giglio and George Morissette.
“A lot of the ads we do, particularly for special publications,” Schneider said, “are definitely the quality you’d get from an agency. A good ad sells products, and all our designers are artists in their own right, and very creative outside of work as well.”
The awards were as follows:
• Deborah Burch: First place for a clothing store (Lear’s) ad; second place for a small retailer (Pampered Paws); third place for a group promotion (Marco Town Center); third place for best use of color (Marco Eagle); third place for a clothing store (Cricket Shop) and third place for a hardware/appliance store (Shell Lighting & Home Specialties).
• Tricia Zalenty: second place for the most effective use of small space (Tutti Frutti).
• George Morissette: second place for church and religion (Marco Presbyterian Church).
• Judy Giglio: third place for small retail (Critter Café).
• The entire creative services team: second place for a special section, and third place for special publication.
In addition, the Naples Daily News, with which the Marco Eagle is affiliated and has interconnected Web sites, won 14 awards in the same competition, including four first places, four second places, five third places and an honorable mention.

Comments
This site does not necessarily agree with comments posted below — responsibility lies with the relevant reader alone. Read our privacy policy & user agreement.
Post your comment
(Requires free registration.)