The Greater Marco Family YMCA opened its doors up to the community Monday afternoon for “A Brand New Day! – A Community Day of Celebration.”
The celebration was to unveil a new strategy and visual identify for the Y. The new identity will make it easier to explain the positive impact the Y has in the community, so more people can take advantage of its unique capacity to foster lasting personal and social change.
A Brand New Day is not a change in our values or mission, we are moving to a new way of telling people what we do, said Cindy Love, executive director and CEO of the Greater Marco Family YMCA.
It is not the programs we offer, it’s the impact we have that makes the difference in people’s lives, she says.
Love stressed that the mission and vision remain the same. The Y puts Christian principles into practice through programs that build healthy spirit, mind and body for all. The core values, caring, honesty, respect, and responsibility, will continue to be evident in all that the Y does, she explained.
The community has needs, she says, and the Y plans to remain a central means of meeting them. It is known that positive change only comes about when investments are made in children, our health and our neighbors. Because of these needs the Y will focus on three areas:
n Youth development, because young people need caring adults to provide support, guidance and encouragement as they grow.
n Healthy living, because wellness in spirit, mind and body strengthens our very being, and enhances our interactions with others.
n Social responsibility, because we truly are in this together, and together we can harness our individual strengths and bring about positive change around us.
Love said the Y plans to start rolling out a whole series of programs to get health seekers more involved. The Health Seekers program guides you in the correct pattern of eating and explains the reasons for eating certain foods and avoiding others.
The Health Seekers program offers major improvements without insisting on being totally radical; something which can often put people off.
“Thanks to the community for all the support over the years,” said Love.
For more information, call (239) 394-3144 or marcoislandymca.org.