When 12-year-old Gary Rosen approached the front door of 1000 North Roxbury Drive in Beverly Hills, Calif., despite the lack of a formal invitation from its residents, he was exhilarated at the prospect of meeting his TV idol.
Though the door was never opened, a voice from inside shared the unfortunate news: Lucille Ball was not at home.
Disappointment aside, young Rosen still managed to recognize the milestone reached that day: He had the courage to try.
Gary Rosen's innate courage coupled with his learned ability to topple closed doors would prove to be important skills on his journey from a Rockland County, N.Y., youth to president of a public relations firm, Gary Rosen Communications.
As publicist for 22 television programs in his career, Rosen specializes in representing nationally syndicated talk, court, and magazine shows. Additionally, his company's expertise in crisis management has proved to be a significant benefit to several major national corporations — a position that also has placed Rosen as a commentator on national media outlets including Fox News, CNN, E!, and HLN.
A youngster with a focus on a career in television, Rosen went on to graduate from Fordham University in New York. By age 24, this one-time "walking TV Guide" of television trivia was living his dream as a writer for TV Guide itself. A series of swinging editorial doors later and Rosen was presented with an opportunity to transition into a career in public relations.
As his once benign attempt to ambush Lucille Ball would indicate, Rosen is also an advocate for a "no risk, no reward" professional lifestyle.
"Most successful people in the world are risk takers," Rosen said. "They also have to set themselves apart. Much of my success comes from associating with people who are smart and successful."
He also advises business professionals to embrace the fast-paced, Internet-savvy world, "Be available 24/7 and have the ability to work from anywhere: hotel lobbies, restaurant basements, planes, trains and automobiles."
Quick to credit his mother, Bess, with instilling many of the qualities that have guided his professional footsteps, Rosen states, "My mother raised three children alone; worked 7 days a week; and taught me her work ethic and the value of a dollar."
The concepts of diversity and passion often surface with Rosen, whether discussing the importance of a diversified skill set or the benefits of a varied set of influencers.
"I have friends ranging from servers to celebrities; from retail employees to multi-millionaires; from 21 to 80 years old. I don't care what you do, just be passionate and you'll never be bored and you'll always be interesting."
Rosen is also a frequent TV guest host of Southwest Florida's Fox 4 "Morning Blend" and with regular appearances on WGUF's Dave Elliott Show and 103.9's Big Mama and the Wild Bunch.
Celebrate passion. Set yourself apart. Diversify your skill set and, no matter what it takes, get the doors opened.
Randall Kenneth Jones is the creator of professional-courtesy initiative, RediscoverCourtesy.org. His creative communications agency, MindZoo, is dedicated to the development of highly targeted and innovative written and visual communications for use across today's wide spectrum of online and offline media. He can be reached at Randy@mindzoo.com or 239-304-9611.