The original Starbucks store kept as it was in the beginning, complete with items with the original logo in the Pike Place Market in Seattle, is shown April 12. Starbucks’ leaders say they haven’t forgotten the last time the company overreached on certain ventures. Executives even keep reminders of their greatest misses littered around global headquarters, warning against straying too far.

AP photo

The original Starbucks store kept as it was in the beginning, complete with items with the original logo in the Pike Place Market in Seattle, is shown April 12. Starbucks’ leaders say they haven’t forgotten the last time the company overreached on certain ventures. Executives even keep reminders of their greatest misses littered around global headquarters, warning against straying too far.

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