A cut above: North Naples stylist competes for $10k

Andrew Atkins
Naples Daily News
Angie Simpson, owner of Angie's Extreme Attitudes, poses for a portrait in her suite at J. Lee Salon Suites in Naples on Tuesday, April 13, 2021.

Angie Simpson thinks she’s a cut above the rest. 

So the 44-year-old entered the Ultimate Stylist competition that, if she wins, would net her $10,000 and a double page advertorial in Life & Style Magazine. It’s a natural challenge for Simspon, who runs her own business, Angie’s Extreme Attitudes, out of the J. Lee Salon Suites at the Pavillion plaza in North Naples. She said she’s carried a make-up bag from the time she was 4 years old.

“I always loved all the kinds of glamour and make-up and all that kind of thing,” she said. 

Still, Simpson has a long road ahead if she hopes to win. According to the Ultimate Stylist rules, after selection for the competition, entrants are divided into groups — the rules don’t say how many — comprising the top 15 from each group.

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Voting is conducted in tandem with a valid Facebook account, wherein individuals may use their account to cast one vote every 24 hours or by purchasing additional votes, though stylists are prohibited from paying for votes for themselves. 

Purchased votes benefit the Lady Gaga's Born This Way Foundation, a nonprofit focusing on bolstering mental health and wellness among young people. 

The top 15 from each group is eventually whittled down to individual group winners in five-person increments, culminating in a quarterfinal, semifinal and final competition, the winner of which will be determined on May 20. 

In Simpson’s eyes, her compassion for people makes her fit for the figurative crown. 

“And the way what I do behind the chair can transform them and how they feel about themselves,” she said. 

The Naples native is a Redken Artist certified in color, design and styling, with specializations in blonding and fantasy colors. After 24 years in the industry, her portfolio reflects it: styles range from deep, sunset reds to pastel spectrums to ombre, too. 

Simpson discovered the competition when she was looking for resources for people who had started a business during the pandemic. She worked at Ulta since moving back to Naples from Illinois in 2013, working her way up to be a district educator. But the pandemic ended her favorite part of the role — working with clients and students in person — and she left for the suite when it opened in February. 

If she wins the competition, Simpson said she’d probably pay for her spot in the suite for a year.

Angie Simpson, owner of Angie's Extreme Attitudes, poses for a portrait in her suite at J. Lee Salon Suites in Naples on Tuesday, April 13, 2021.

“One of the things with being an educator I struggle with: I love doing my classes, but it’s not the money I can make behind the chair,” she said. “It’s gratification another way.” 

Carrie Brothers, a fellow Naples stylist, has known Simpson since the former moved to Naples five years ago. 

“She’s never undercutting anybody. She always has something positive to say,” Brothers said. “She always finds a bright side to anything.” 

Brothers pointed to Simpson’s creativity and honesty as hallmarks of her skill as a stylist and strength as a person. 

“She’s the type of person that when you meet her, you don’t forget her. She has that much of an influence,” Brothers said. “I’ll be very surprised if she does not win this contest.” 

To vote for Simpson, visit ultstylist.com/2021/angie-simpson

Andrew Atkins writes about food and features for the Naples Daily News. Contact him via email at andrew.atkins@naplesnews.com. To support work like Andrew's, please consider subscribing: https://cm.naplesnews.com/specialoffer/